Do you 'do content' without strategy or structure?

You put in the effort. But does your content pull its weight? If you feel like you do more guessing than growing, let’s get your content in shape. 

christine kapperman wondering graphic

The Content Struggle is Real

I get it. Duties fill your day, and content comes in last, if at all. I help businesses and media brands build content strategies that work, informing and engaging audiences for real results. Whether you need full-time leadership, fractional help or freelance support, I can shape up your content.

What I Do

My SPAR approach turns ideas into reality.

content strategy target image

Strategy

Define the vision, understand the audience and build a roadmap.

content strategy process arrows image

Process

Implement workflows from planning to publishing.

Activate

Pull people together to execute the plan acrosss platforms.

content data kpis magnifying glass image

Review

Measure results and refine for continuous improvement.

Coaching for the Win

Need a content plan that works? I’ve sparred for wins and can help you do the same.